Social media is one of the most popular forms of internet use, with users spending an average of an hour a day on Facebook, but less than a quarter of an hour browsing news sites and apps, according to a recent National Media and Infocommunications Authority (NMHH) survey on online content consumption habits.
According to the analysis, three-quarters of internet users (76.6 percent) open a social media website or app every day and spend more than two hours on this activity. The research shows that mobile phones have absolute dominance over computers and laptops.
In the 15-39 age group, there are nine times more people who use only their mobile phone to surf the web than those who use only a computer or laptop.
In the 40-49 age group, the ratio is only nearly four times higher for those using a phone, while the figures are almost the same for older age groups, according to the survey.
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The most visited Hungarian site among personal computer (PC) internet users on April 4 was the government aggregator gov.hu, with six percent of hits, followed by news sites Index and Origo with 4.4 and 3.5 percent respectively.
Trends on mobile phones show a different picture, with 44.4 percent of Hungarians opening foreign websites on an average day, the authority found. They added that almost as many people visited Google and Facebook on mobile phones as on PCs, while Hungarian tabloid Blikk and Origo and Index were viewed almost three times as often on mobile phones.
NMHH published a survey about the social media consumption habits of children and teenagers.Continue reading
The National Media and Infocommunications Authority often releases surveys connected to social media and internet usage. Last year, an analysis calculated that within five years, Hungarians used nine times as many gigabytes of internet: they are browsing more and more, video chatting, and enjoying streamed media in higher resolution.
However, the increasing presence of social media in everyday life has its downsides as well.
Online challenges have become a growing danger, with increasing physical and mental risks, self-harm, and even death.
According to the NMHH, the spread of online challenges is not only an inherent part of online space and social services, but is increasingly part of the socialization of young people, especially teenagers. As an example, they mentioned the cinnamon challenge, during which participants consume large quantities of cinnamon. However, inhaling cinnamon can cause pneumonia and damage to the airways.