Saturday’s football match between Hungary and Serbia set a record in terms of viewership, with more than 1.3 million people tuning in for at least one minute, MTVA (Media Services and Support Trust Fund) announced, writes Index.
The Hungarian national team followed up their previous success with a 2-1 win over Serbia at home in the European Championship qualifying series.
“Saturday night’s meeting brought not only amazing excitement but also a fantastic record number of spectators. In the first half, 703,000 people watched the match on channel M4 Sport, and in the second half, 840,000 on m4sport.hu. 20.9 percent of TV viewers chose to watch the match on Saturday night, with an even higher proportion of men: 31.4 percent.
More than 1.3 million people tuned in for at least one minute to cheer on the national team.
This match surpassed the home match against Bulgaria in March to become the most-watched sports broadcast of the year in our country,” they stated.
They also highlighted that the match was watched for an average of 78 minutes per viewer on M4 Sport and 59 minutes on m4sport.hu, both the highest of any qualifying series. It was pointed out that the public media sports channel was the market leader during the meeting, ahead of the commercial channels.
The statement noted that
Marco Rossi’s side’s success on Saturday means that Hungary will qualify for the 2024 continental tournament in Germany as group leaders, provided they beat Lithuania on Tuesday night.”
Tonight’s match will be broadcast from 8:45 p.m. by M4 Sport, Kossuth Radio, and m4sport.hu. The country’s most-watched sports channel will be the exclusive broadcaster of the Hungarian national football team’s matches and the next two European football championships until 2028.
Via Index, Featured image via Facebook/MLSZ – Magyar Labdarúgó Szövetség