Suzuki and Toyota are both well-liked on the car market, with new brands entering the top 10 as well.Continue reading
In ten years, Magyar Suzuki Zrt. has produced one million units of the Vitara model. The one millionth Vitara with a GLX sunroof was completed on Friday at the Esztergom plant, the company’s communications manager told MTI.
The Vitara is currently Hungary’s most popular passenger car, Zsuzsanna Bonnár-Csonka said. She recalled that the start of series production of the fourth generation Vitara in 2015, was a turning point in the life of the Japanese company’s subsidiary in Hungary. It was the first passenger car whose prototype was developed with the involvement of Hungarian engineers who were given a great deal of freedom to start production, including the installation of robots in the welding and painting shops.
Magyar Suzuki Zrt. started production in October 1992, and has been the Japanese carmaker’s only production unit in Europe ever since.
Since its foundation, the owner has invested €2 billion. The four millionth car left the plant last year. Currently, the Vitara and the new S-CROSS models are produced here, and in 2023, 88.5 percent of the more than 160,000 vehicles produced here were hybrid-powered. Magyar Suzuki Zrt. sells its vehicles in 123 countries on five continents.
The company’s statement points out that Magyar Suzuki has accumulated a high level of competence and knowledge over the past decades, especially in engineering, logistics, and IT, and now provides a number of group-wide services to Europe. Thanks to its partners, suppliers, and a national network of 78 dealers, the company contributes to the livelihoods of approximately 10,000 employees.
The company is the 12th largest company in the country in terms of turnover in 2023. According to publicly available company data, Magyar Suzuki Zrt. had a turnover of €2.871 billion in 2023, up from €2.144 billion a year earlier.
The Suzuki brand achieved a market share of 12.94 per cent on the new car market last year, ranking first among the brands. The two models produced in Esztergom, the Vitara and the S-CROSS, sold 6,883 and 6,607 units, respectively, in Hungary in 2024.
Via MTI, Featured image: suzuki.hu